A product catalogue menu design created to support multiple Philips promotional campaigns within a single, cohesive visual section. The catalogue presents promotional offers, product highlights, and campaign messaging in a structured and consistent layout system.
This section combines various promotional visuals, including:
Trade Up Deals for Philips Air Fryer
“Feel Good” product promotion
Philips 58th Birthday Singapore campaign
All visuals were designed to function cohesively as part of a unified catalogue presentation.
Multiple poster variations were developed to explore different layout arrangements and visual emphasis. These variations allow flexibility in presenting promotions while maintaining a consistent Philips brand presence throughout the catalogue.
The final product was a visually captivating and functionally efficient design that not only met but exceeded client expectations. The revamped brand identity received positive feedback from users and increased engagement rates by 67%.